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Industry
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February 3, 2014
Shorter trailers coming soon
Starting October 1, your pre-show experience could be a little shorter. Movie theater owners have spoken and have demanded shorter trailers from studios with the maximum length cut by 30 seconds to 2 minutes. There will still be annual exceptions for distributors and the system is completely voluntary for chains to implement.
Will this change improve your experience? Read more in the Los Angeles Times.
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January 20, 2014
Why Betting on AMC Goes Beyond Movies
Fool.com posted an interesting piece about why supporting AMC is the right thing to do to support movies in general. How about that? They argue that AMC’s evolution of the dinner and a movie concept will help save theaters as that’s what a growing portion of the public demands.
Where does this leave smaller chains and independent theaters though?
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November 5, 2013
Do theaters have to enforce movie ratings?
The Wall Street Journal posted a story last week about how movie ratings aren’t law. They’re merely just suggestions. Some states and court cases have attempted to make the regulations stricter but the government has pushed back.
With the cinema industry in such a fragile state, could ratings be holding it back?
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November 1, 2013
Netflix and NATO duke it out over theatrical windows
After an executive from Netflix spoke about the need to shrink theatrical windows last week at the Film Independent Forum, John Fithian of NATO fired back claiming that this practice would only help Netflix. With more and more releases being available outside of theaters, sooner and sooner, where will the future of distribution lead?
Read more in Deadline.
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October 30, 2013
Call for Warner Bros/Old Cinema memorabilia
NEW CASTLE, PA — The Warner Film Center in its ongoing tribute to the Warner Brothers’ first theatre, seeks donations of any antique theatre equipment, theatre decorations, old uniforms, advertisements, photos, posters, poster cases etc. – the more unusual, the better!
We are especially interested in Warner Bros. memorabilia—as well as special pieces from collections, “finds” from the attic, or treasures from old New Castle theatres!
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October 28, 2013
Movie theater seating says something about your personality
FOX6 is sharing a report that claims your seating preference points towards personality attributes.
Where do you fall in the spectrum and do you agree with the results?
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October 27, 2013
Netflix and NATO duke it out over theatrical windows
After an executive from Netflix spoke about the need to shrink theatrical windows last week at the Film Independent Forum, John Fithian of NATO fired back claiming that this practice would only help Netflix. With more and more releases being available outside of theaters, sooner and sooner, where will the future of distribution lead?
Read more in Deadline.
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October 21, 2013
Observer salutes NY theater rennaissance
NEW YORK, NY — A detailed piece in the Observer celebrates a recent trend, interest in new independent theaters in New York City. They not only take you through a history of moviegoing but also discuss how new cinema formats are actually welcomed nowadays.
Could this apply to other markets? What else can new theaters do to make you want to go to the movies more?
(Thanks to Ed Solero for providing the photo.)
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October 15, 2013
New York launches loan program to help local movie theaters
The State of New York is doing its part to keep small town cinemas in business. Its “Go Digital or Go Dark” campaign is offering loans to theaters through the North Country Regional Economic Development Council.
Read more about the initiative in the Los Angeles Times.
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October 14, 2013
“Gravity” reaches for new heights at the movies
Forbes had an interesting post about how the “Gravity” can help the exhibition industry by providing an experience best suited for the big screen. But if this is really what people are looking for, where does that leave less grandiose genres?