New Daisy Theatre

330 Beale Street,
Memphis, TN 38103

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Related Websites

The New Daisy Theatre (Official)

Additional Info

Functions: Live Music Venue, Live Performances, Special Events

Styles: Streamline Moderne

Nearby Theaters

NEW DAISY Theatre, Memphis, Tennessee.

Two earlier theatres were removed for the construction of the New Daisy Theatre which opened on April 27, 1941 with Cesar Romero in “Tall, Dark and Handsome. Directly across the street is a 1912 nickelodeon storefront which was the original Daisy Theatre. The New Daisy Theatre was larger and more modern. It was decorated in a 1940’s style and had a full stage. It closed in 1978 but was preserved when Beale Street was rejuvenated.

It was remodelled into tiers with tables and chairs. The permanent stage set is a view of Beale Street buildings across from the New Daisy Theatre in their heyday. It became a very busy concert venue. It was closed in 2018. In 2022 it was taken over by the Downtown Memphis Commission and reopened in January 2023 as a live event venue.

Contributed by JackCoursey, Vincent Astor

Recent comments (view all 6 comments)

Ken Roe
Ken Roe on October 16, 2005 at 12:15 am

It seems like the New Daisy Theatre opened around 1942. It’s not listed in the 1941 Film Daily Yearbook, but is listed in the 1943 edition.

JackCoursey on October 16, 2005 at 4:03 am

Here are a couple of recent photos of the New Daisy Theater in Memphis.

Will Dunklin
Will Dunklin on November 8, 2005 at 10:11 am

Last time I was in the New Daisy was about 1990. There were no seats, the interior was painted completely black. There were plenty of “disco lights” and beer signs as the only interior decor. An opening had been cut between the auditorium the adjacent store front to the west. It was, in every sense of the words, a mosh-pit and I do mean pit. However, it was busy every weekend and plenty of emerging bands played there.

Mike Rogers
Mike Rogers on June 7, 2010 at 4:34 pm

1977 sees the New Daisy showing “THE FOUR OF US”, “THE ROGUE” and “THE RUNAWAYS” Rated R.

Joe Vogel
Joe Vogel on October 14, 2021 at 1:29 am

This item from the January 4, 1941 issue of Showmen’s Trade Review must be about the New Daisy project, despite the slight address discrepancy:

“Memphis, Tenn.— The city has authorized the first steps toward construction of what will be Memphis' largest negro theatre, a $75,000 structure to be built at 332 Beale St. Replacing an old theatre on that site, the Grand, it will contain 1,100 seats in main floor and balcony. Work of demolishing the present structure has started, and the new theatre is expected to be completed March 15. Owners of the project are Zerilla & Maceri, Memphis theatre firm.”

dallasmovietheaters on July 7, 2024 at 5:40 am

The New Daisy Theatre launched on April 27, 1941 with “Tall, Dark and Handsome.” It exits as a movie theatre in 1978 showing chopsocky, blaxploitation and other action-oriented exploitation films. After a refresh, it returns as a live concert venue in June of 1984 and continues in live performance until early 2019. But it was taken over by the Downtown Memphis Commission in 2022 and reopened with live event programming in January of 2023 and is open as of the 2020s.

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