Salisbury Theatre

2504 Salisbury Street,
St. Louis, MO 63106

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Additional Info

Functions: Church

Previous Names: Excello Theatre

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Salisbury Theatre

The Excello Theatre on August 25, 1931, seating 477. It opened as a independent theatre, located on the near north side just a block from the busy boulevard Natural Bride Avenue. It was renamed Salisbury Theatre in February 1932.

Located in a densely populated area, mostly Irish, the theatre thrived until television. No outstanding features in the Salisbury Theatre other that its square blocked front and rounded roof. When the theatre closed on December 30, 1956 it briefly became a truck repair shop. It became a church in 1957.

Contributed by Charles Van Bibber

Recent comments (view all 5 comments)

JamesGrebe on March 8, 2005 at 6:43 am

I had a piano tuning client, Stan Fredrickson, who played piano at the Excello in the 1930’s. He was the brother of Cliff Fredrickson who was in Russ David’s Orchestra. Cliff was a great accordianist and Stan a woncderful pianist. Stan lived up in Ferguson, MO

JAlex on May 8, 2005 at 6:10 pm

The structure now being used as a church. The earliest reference to this theatre in the City Directory was in 1911.

JAlex on September 27, 2008 at 10:29 am

As the Excello theatre was in operation as early as 1912. Theatre, as the Salisbury, closed the end of 1956.

JAlex on November 29, 2016 at 11:30 am

The church has moved on. The paint is peeling from the bricks. It would seem to be a matter of time….

dallasmovietheaters on September 20, 2020 at 1:19 pm

The Excello theatre was owned by the late State Senator Joseph Mogler who owned three silent movie houses in St. Louis. He owned the Excello that opened in 1911, the Bremen, and – of course – the Mogler Theatre in which he was assassinated in 1929. The Bremen and Mogler have their own CinemaTreasure pages. All three Mogler theatres went dark after his assassination at the Mogler Theatre on December 2, 1929. But on a new lease, it relaunched in 1931 when the Mogler estate sold the theater to the Kaimann Brothers Circuit.

The Kaimanns wired the theater for sound and resume temporarily using the existing Excello Theatre moniker on August 25, 1931. They then renamed it the ? Theatre that November with a renaming contest. It was renamed from the mysterious ? Theatre to the Salisbury Theatre in February of 1932. The Salisbury name stuck for almost the next 25 years.,The Salisbury exited with December 30, 1956 showings of Ray Danton in “Outside the Law” and Tom Tully in “Behind The High Wall.” The next ad for the venue was in the “real estate for sale” listings which was purchased by a northside church group which renamed it the Northside Church in 1957.

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