Cine Belas Artes

Rua da Consolacao, 2433,
Sao Paulo 01416

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Additional Info

Previously operated by: Gaumont Brazil

Firms: Mathias S/A Constructors

Styles: Art Deco

Previous Names: Cine Trianon, Gaumont Belas Artes, Estacao Belas Artes, HSBC Belas Artes

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Late `50's photo courtesy of the `40's & `50's American Cars Facebook page.

The Cine Trianon was opened on 14th August 1956 with Jane Russell in “Gentlemen Marry Brunettes”. It was designed by Mathias S/A Constructors. Seating was provided for 1,400 in orchestra and balcony levels. Following renovations, it re-opened as the Cine Belas Arts on 14th July 1967 with Carl Reiner in “The Russians Are Coming! The Russians are Coming!”. The seating capacity had been reduced to 1,200 and it operated as an art house cinema. On 7th August 1970 it was twinned with 630-seats in the former orchestra and named Sala Villa Lobo which opened with “If” and 508-seats in the former balcony named Sala Portinari which opened with Fellini’s “Satyricon”. On 12th May 1975 a third screen was created in the basement named Sala Mario de Andrade. On 10th May 1982 the two larger screens were badly damaged in an arson attack.

Repairs were carried out and it re-opened as the Gaumont Belas Artes on 1st June 1983 as a 6-screen cinema with 1,436-seats. There were 2-screens in the former basement, 2-screens in the former orchestra, and 2-screens in the former balcony. The city authorities demanded that alterations to improve fire codes were to be made, so the total seating capacity was reduced to 988 from 15th June 1983. It was taken over by the Alvorada Circuit 29th January 1987, who dropped the art house programming and it became a general release cinema. This was not a success, and it was taken over by Estacao Botofogo and resumed its art house programming, renamed Estacao Belas Artes. At the end of 2002 the Estacao Botofogo chain decided to close their cinemas in Sao Paulo and concentrate on cinema exhibition in Rio de Janairo. It was re-opened on 28th May 2004 with sponsor-named by HSBC Bank as the HSBC Belas Artes. It was closed in 2010.

Contributed by Ken Roe

Recent comments (view all 3 comments)

DavidZornig on March 29, 2014 at 7:54 pm

Just added a late `50’s photo.

DavidZornig on March 29, 2014 at 7:56 pm

This website has 4 photos at the bottom.

DavidZornig on March 29, 2014 at 7:57 pm

More photos here too.

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