Cineac Gare Saint Lazare
Gare Saint Lazare,
Paris
75008
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Additional Info
Previously operated by: Cineac
Architects: Adrienne Gorska, Pierre de Montaut
Firms: Montaut & Gorska
Functions: Retail
Styles: Art Deco
Previous Names: Cine-Paris-Midi
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Newsreel theatres were a concept created by an American businessman in 1929. The idea was to construct a cinema in a very busy area where patrons have an hour to spend.
Cineac Gare Saint Lazare was the first built in Paris, opening on 24th March 1932 as the Cine-Paris-Midi. It was located under the Saint Lazare railway station in the Gallerie des Marchands. It was developed by Reginald Ford, and eventually the Cineac chain had 28 cinemas operating in France, Holland & Belgium.
One hour program was presenting newsreels, cartoons and documentaries nonstop. The design was also a concept with blue and white colours and Art Deco shapes.
In the 1960’s the Cineac Gare Saint Lazar turned to second run movies at a cheap price and closed around 1965. It is now a retail shop.
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CLARIFICATION RE CINEAC CHAIN
Newsreels were created by Pathé Frères of France in 1908, this form of film was a staple of the typical North American, British, and Commonwealth countries (especially Canada, Australia and New Zealand), and throughout European cinema programming schedule from the silent era until the 1960s when television news broadcasting completely supplanted its role.
In 1929 William Fox purchased a former Broadway theatre called the Embassy. He changed the format from a $2 show twice a day to a continuous 25 cent programme establishing the first newsreel theatre in the USA. The idea was such a success that Fox and his backers announced they would start a chain of newsreel theatres across the USA.
The Cineac Chain of Cinemas were created by Reginald Ford, son of a London based Jewish merchant named Joe Ford [birth name: Joel Flegeltaub]. The Cineac Chain consisted of somewhere between 15 and 20 cinemas throughout Europe.
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