Roxy Theater
38 E. Church Street,
Martinsville,
VA
24112
38 E. Church Street,
Martinsville,
VA
24112
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The Roxy opened on April 18th, 1930. Grand opening ad posted.
The Roxy was getting ready to open for Frances W. Carper and, in 1930, just prior to the Roxy Theater opening, he was sued. It seems that Carper sold the silent Midway Theater in town to the Martinsville Theatre Corporation signing a non-compete clause. But then he created a sound movie theater asking his dad and wife to operate it. Martinsville Corp. said that he was still competing against their National and Midway theaters. The Roxy still opened on schedule in 1930.
The Roxy was converted to widescreen in the 1950s to present CinemaScope films. On September 9, 1963, the Roxy closed permanently with a double feature of Tony Curtis in “40 Pounds of Trouble” and Edward Judd in “Mystery Submarine.” Within 24 hours, the marquee was dismantled and soon after the building was converted by Frith Construction for other retail purposes.