Digimax Cinemas
10743 Alpharetta Highway,
Roswell,
GA
30076
10743 Alpharetta Highway,
Roswell,
GA
30076
1 person
favorited this theater
Showing 10 comments
Opening ad posted.
The theatre is again closed, in part due to COVID.
The Brannon Square Shopping Center was announced in 1977 and opened in 1978. The Septum Brannon Square Twin Cinema I & II launched with the Center showing “Oliver’s Story” and “Sgt. Pepper’s Lonely Hearts Club Band” on December 15, 1979. The theatre was renamed as the Navrang Theatre and then the Digimax into the 2020s; it just seemed to be getting better all the time.
Closed in 1998 by Carmike.
This opened as the Septum Brannon Square 2 on December 15th, 1978. In 2016 it was renamed the Digimax cinemas, which continues to show Bollywood product. The official website is at http://www.digimaxtheatres.com/
I worked at this theater, and Roswell Village, from 83 to 85 for an @*% of a manager!!! Oh hello there Steve. Actually you were one of the best supervisors I’ve ever worked for. In the event you don’t remember the name my brother dated Carly Price, now married. We did have some good times at this theater, as you stated, when outstanding movies reigned.
This reopened in 2011 as Navrang Theatres http://www.navrangtheaters.com/nav_rang/show.do1
It shows movies from India.
Here are photos from July 2007 of the former cinema. The stucco façade was not part of the original design and added on sometime during the nineteen eighties:1, 2, 3, 4
Is anything left of this theatre?
I’ve heard several stories about Brannon Square’s origins. The nearby Roswell Village was definately a Jerry Lewis at one point. Both came under Cineplex Odeon control with the buyouts of Plitt and Septum. Was operated for a short time by Carmike after they took over from Cineplex Odeon. A friend on mine’s father was with Carmike as a VP and showed me the financial info that Carmike got when they took over from Cineplex and the ONLY theater that Cineplex had left that was turning a profit was Brannon Square! As I understood it, Carmike took over the locations they did from Cineplex for a token amount with an understanding they would also take one of the Memorial Dr. theaters if Cineplex could make it turn a profit, that’s why the one Memorial Dr. theaters continued on under the Cineplex banner for a few more months.