Quail Springs Cinema 6

dallasmovietheaters on October 30, 2021 at 5:09 pm

Quail Springs Mall opened theatre-less on March 1, 1980. An immediate hit, United Centers decided to expand to the West and to the East. General Cinema signed on for the 1981 expansion to include an outparcel six-screen theatre seating 2,000 patrons at launch. It would be General Cinema’s first Oklahoma City (OKC) venue and was part of complex addition known as “The Center.”

The theater launched July 23, 1982 and that date would prove to be significant. Five years later, General Cinema would expand in the Ok the Brixton Square 8, Penn Square Mall, and Crossroads 8. But times were changing quickly ten years later in 1997.

Four OKC megaplexes were announced in 1997 that would decimate General Cinema’s multiplex business model. Regal announced the 16-screen Crossroads that would compromise its 8-screen Crossroads facility. Then AMC announced the 24-screen Quail Springs complex that would detroy its aging Quail Spring six-plex. A month later, Cinemark announced a 20-screen Tinseltown and another circuit planned a downtown 16-screen megaplex. The writing couldn’t have been clearer on the GCC wall. At the 15-year leasing option of the Quail Springs 6, GCC not only bailed there but totally left the OKC market.

Hollywood Theaters picked up all of the discarded GCC locations as of August 15, 1997. It ran its expanded portfolio with the Quail Springs 6 staying first-run to 1999. But the launch of the AMC 24-plex forced Hollywood to reposition the aging six-plex to a dollar house along with the Almonte 6 location. With a marketplace oversaturated with aging discount houses - perhaps the greatest number of discount venues per capita in the nation - both the Almonte 6 and Quail Springs 6 were quick casualties closing in 2000. Hollywood would continue to shed locations including the Brixton 8 until it had just one theater in the market in January of 2008.

Lauren Durbin on December 28, 2007 at 4:55 pm

This theater opened in 1981 and closed in 2001. After General Cinemas went under, the theater became a Hollywood property and then Warren Theaters. The theater converted to a dollar cinema after the larger Quail Springs Mall theater opened. The last major show was Titanic.