AMC Penn Square 10

Please correct in the description, two screens were added November 18, 1994 not Hollywood. General Cinema chopped 2 screens in half. Similar to what GCC did at AMC Bay Plaza former GCC location

The Penn Square Shopping Center opened theatre-less in 1960 with anchors John A. Brown and Montgomery Ward. The shopping center was enclosed in 1982 and given a major renovation doubling floor space in 1988 including a new second level, food court and a new General Cinema 8-screen interior theater. RTKL Associates was the architect for the project.

General Cinema had entered the Oklahoma City (OKC) market in 1982 with the Quail Springs 6. In 1988, it added three more 8-plexes in the Brixton Square, Penn Square Mall, and Crossroads not Square all launching in 1988. The Penn Square opened on May 19th, 1988.

Four OKC megaplexes were announced in 1997 that would decimate General Cinema’s multiplex business model. Regal announced the 16-screen Crossroads that would compromise its 8-screen Crossroads facility. Then AMC announced the 24-screen Quail Springs complex that would detroy its aging Quail Spring six-plex. A month later, Cinemark announced a 20-screen Tinseltown and another circuit planned a downtown 16-screen megaplex.

At the 15-year leasing option of the Quail Springs 6 in 1997, GCC not only bailed there but totally left the OKC market. General Cinema dropped the Penn Square Mall location along with its Brixton Square 8 Quail Springs, and Crossroads 8 locations on August 10, 1997. Hollywood Theaters picked them all up as of August 15, 1997. Hollywood added two screens to make it a 10-plex not long before dropping the location in September of 2001.

Dickinson spent $350,000 on the location reopening there on November 1, 2002. Dickinson closed at the end of a 10-year leasing arrangement in 2012 with AMC taking on the venue in November of 2012. AMC invested $1.6 million in adding recliners and a new look concession area with its new look completed in May of 2013. The theater closed for the COVID-19 pandemic along with the other AMC locations on March 16, 2020. It reopened August 20, 2020.

Grand opening ad in photo section

Here is an article that confirms the AMC takeover and provides more detail about the planned renovations.

Joel, when the site was renovated, getting updates requires that you now “subscribe” to the theater(s) which interest you. See below.

This is most likely the the theater in Oklahoma City that this article mentions Dickinson shall be closing as part of its bankruptcy reorganization.

This opened on May 19th, 1988

Not much to look at, but here is a photo of the marquee that sits on Northwest Highway:
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