Wes-Mer Drive-In
2090 W. Business 83,
Mercedes,
TX
78570
2090 W. Business 83,
Mercedes,
TX
78570
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Located between Weslaco and Mercedes, the new Wes-Mer Drive-In Theatre launched on July 6, 1950 with Linda Darnell in “Everybody Does It.” The Archer family’s Archer Theatres inc. - operators of the Sky-Vue ozoner in Elsa were on hand for the launch. 430 cars for the original tower and don’t worry about mosquitos because the entire facility was liberally doused with DDT by a crop duster prior to the first show!
Here’s a mention in the Jan. 25, 1960 issue of BoxOffice: “Lew Bray and his wife of the Wes-Mer Drive-In at Mercedes are happy now that their son Lew jr. is home from the Air Force.”
Address and tel-no from their website: 2090 West Business 83, Mercedes, TX 78570, 956-514-9292. Their website
My wife and I go to the Wes-Mer at least once a summer. Nice place, clean, with a good concession stand, good projection and a good family crowd that enjoys first-run double-features.
Above address is incorrect. The address is 2090 U.S. 83 Business, Mercedes, TX 78570.
This was the lineup on 1/29/77:
WES MER DRIVE IN
MERCEDES
NO. 1
JOHN WAYNE IN
“THE SHOOTIST”
NO. 2
“THE BIG BOSS"
NO. 3
"EMPEROR OF THE NORTH"
$3 PER CARLOAD