Roxy Theatre
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Uploaded on: December 30, 2019
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Giants Collide on New Year’s Eve (December 31st, 1936)
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The world’s two largest movie palaces opened new holiday programs on the same day. Trade reports declared the Music Hall the winner with a first week’s gross of $111,000 against the Roxy’s $78,500. But attendance at the Roxy exceeded that at the Music Hall, which had considerably higher ticket prices.