Comments from Joe Vogel

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Joe Vogel
Joe Vogel commented about Sunshine Brooks Theater on Dec 9, 2004 at 12:26 am

Street names appear to have changed in Oceanside since the 1930s, but there were two theaters planned for that city in 1936. One, for a company called Palomar Operating Company, was to be located on Hill Street between Temple and Michigan.

The other, to be built for Inter-Counties Investment Company, of Anaheim, was in a remodeled building at Hill and Third Streets.

Both theaters were to be designed by Clifford A. Balch, with engineer Floyd E. Stanbery.

Joe Vogel
Joe Vogel commented about Avenue Theatre on Dec 8, 2004 at 11:35 pm

The theater on Third Street, near Crawford Avenue (the former name of Downey Avenue) was proposed in 1925. The plans were prepared by the architectural firm of Schilling & Schilling, of Long Beach, and the owner was to be a Mrs. Ada B. Adams of Downey. Mrs. Adams intended to lease thee theater to a Mr. L.R. Matthews, who was named as the operator of the Downey Theater on Crawford Avenue. (The Downey Theatre is probably the theater later known as El Teatro.) Mrs. Adams was also the owner of the Meralta Theatre, which she leased to Pearl Merrill and Laura Peralta, the operators of the Meralta Theatre in Culver City, and of the Downey Theatre.

As I said, I have no confirmation that Mrs. Adams' Third Street theater was ever built. If it was, it may not have lasted long, what with three other theaters already in operation in what was then a fairly small town, and the building may have been converted to some other use, and its origins as a theater eventually forgotten.

The Downey Theatre of that time itself appears to have been constructed in 1919 or 1920, from plans by architect Harry Haden Whitely.

The theater on Paramount Boulevard would have been rather small, at 400 seats, and was supposed to have been built at 12409 Paramount Boulevard in an area then called Hollydale, since annexed to the City of Downey. I have checked my source and found that it was proposed in 1946.

Joe Vogel
Joe Vogel commented about Avenue Theatre on Dec 8, 2004 at 10:53 pm

Poking around the L.A. Public library web site, I’ve come across references to five theaters that were proposed for Downey in the 1920s, and I know that at least three were built. A fourth may have been built, as well, but it was on a side street (Third Street, if I remember correctly.) El Teatro was probably one of the two I described in my comment above.

I’ve also come across a reference to another theater proposed for Downey, in the late ‘30s or early '40s, which was planned for a site on Paramount Boulevard, but I don’t know if that one was ever built.

The Meralta is listed on Cinema Treasures, but El Teatro is not.

Joe Vogel
Joe Vogel commented about Palace Theatre on Dec 8, 2004 at 10:34 pm

I notice that the Blade marquees at each end of this theater say “Newsreels” in the photograph above. An issue of Daily Variety from September of 1939 announced this change in policy with the headline “Palace, Broadway, becomes News Palace.” I have a vague memory of a place on Spring Street where a parking lot opened a view of the back of one of the other theaters on Broadway- either the Globe or the Orpheum, I think- and even in the 1960s you could still see there an old, faded sign advertising the News Palace theater.

By the time I began attending movies at the Palace in the early 1960s, the blade marquees simply carried the name “Palace” on them. I remember getting a good look at the interior one night about 1962, when Metropolitan used to run Keno games during intermission, and the house lights would be turned all the way up. Even then, the auditorium was showing its age,
but it was still a splendid sight with its ornate beaux-arts decor. I remember that the orchestra floor had columns to hold up the balcony. (I think that the Million Dollar was the first wide theater in Los Angeles to be built with a clear-span balcony that needed no supporting columns on the ground floor. The Palace was a few years older than the Million Dollar.)

I also recall the rather plain lounge and restrooms in the basement. They extended under the sidewalk of Broadway, and the ceiling was of glass brick. You could hear the pedestrians walking above. It was quite a difference from the plush lower level lounge in the Los Angeles Theatre across the street.

Joe Vogel
Joe Vogel commented about Garmar Theater on Dec 8, 2004 at 10:11 pm

The Center is listed here, but there are no comments on it yet.

Joe Vogel
Joe Vogel commented about Palace Theatre on Dec 8, 2004 at 9:49 am

The Palace opened on September 30th, 1916. The architect was H. Alfred Anderson, of Long Beach. The original design featured a facade of pressed brick inlaid with decorative tiles. The original owner was E.W. Bollinger.

In 1921, Anderson prepared plans for an expansion of the theater, including raising the ceiling and adding balcony seating.

Further alterations took place in 1929, this time designed by the firm of Merrill and Wilson. The front of the theater was remodeled and a new marquee installed. The leasee of the Palace at this time was Pacific National Theatres.

H.A. Anderson returned to the Palace to design alterations to the lobby and install another new marquee in 1942.

Joe Vogel
Joe Vogel commented about Colorado Theater on Dec 7, 2004 at 8:29 pm

In 1971, both the Colorado and the Crown (originally the Raymond) theatres were being operated by Loews. On February 10th of that year, the Colorado was one of four houses in the Los Angeles area showing the re-engagement of “Five Easy Pieces,” which had just won three Oscars. The Crown was showing two X-rated movies. I think that the Crown was very near to being closed by that time, and when it was finally closed, Loews pulled out of the Pasadena market altogether, selling the Colorado to Laemmle, which had made a considerable success with their Esquire Theatre, right down the block from the Colorado.

Joe Vogel
Joe Vogel commented about Loma Theatre on Dec 7, 2004 at 8:49 am

Southwest Builder and Contractor of May 20th, 1921 Says that this theater was being designed by Frank Rasche, and that the owners were James C. Allen and Edward H. Helt. It was to be leased to Turner, Dankin and Langley.

Joe Vogel
Joe Vogel commented about Regency Lido Theatre on Dec 6, 2004 at 8:51 pm

If this is the same Lido Theatre that opened on Lido Isle in October of 1939, than it was designed by Clifford Balch. The original owner of the theater was the Griffith Company, the building was 60' x 119', and it had 750 seats.

There were two Balch-designed theaters in Newport Beach. The other, on Central Avenue, was called the Newport Theatre, and was remodeled from an existing building at about the same time the Lido was built.

Joe Vogel
Joe Vogel commented about Granada Theatre on Dec 6, 2004 at 9:57 am

Southwest Builder and Contractor of October 2nd, 1925 announced the plans for the Granada Theater at Ontario, designed by L.A. Smith. The owner of the new theater and office building was Dr. C.L. Emmons, and the theater was to be be leased to West Coast Junior Theaters. The estimated cost was $200,000.

Joe Vogel
Joe Vogel commented about Oriental Theatre on Dec 6, 2004 at 9:46 am

There are mentions of Meyer and Holler’s plans for the Granada Theatre in Southwest Builder and Contractor as early as the issue of April 15th, 1921. The theater must have been open by 1924, as the Hollywood Citizen of March 11th, 1924 carries an article about the new air systems which had been installed in both the Granada and the Apollo, making them the best ventilated theaters in the city.

Joe Vogel
Joe Vogel commented about Fox Arroyo Theatre on Dec 5, 2004 at 10:57 pm

I remember passing by this theater. It was designed in the Churrigueresque style popularized by the Panama-California Exposition held in San Diego in 1915. If I recall correctly, it is a two story building, with either offices or apartments on the second floor. Its location is on the very southern edge of the rather bohemian but little-known Mount Washington district of Los Angeles, an area of rugged hills and canyons filled with a remarkable variety of houses in styles that range from late Victorian to modern. It is not too far from the Heritage Square project, where a number of early Los Angeles houses have been restored and assembled into a sort of architectural museum. It also has good access to the Pasadena Freeway. This one might be a good candidate for some sort of restoration project if it came on the market.

Joe Vogel
Joe Vogel commented about Star Theatre on Dec 5, 2004 at 7:11 pm

The newspaper Hollywood Citizen, on January 14th, 1921, informed readers that West Coast Theaters had leased the Apollo.

I have been struck by the remarkable resemblance between the Apollo’s facade and that of the Cooper Building in the eastern Los Angeles suburb of Alhambra, which contained a theater then called the Granada, which later became the Coronet, and then (c1964) the Capri, before it was demolished following an earthquake in 1971. Many Los Angeles commercial buildings of the era were similar, but the similarity between these two is remarkable enough that it seems as though they might have had the same architect.

Joe Vogel
Joe Vogel commented about Fox Dome Theatre on Dec 5, 2004 at 8:45 am

There were two Dome Theaters at this location. The first was mentioned in Southwest Builder and Contractor, issue of 9/16/1921, on the occasion of the construction of a pier near the theater. Then the SB&C issue of 2/1/1924 tells that: “ Venice Improvement Company and West Coast Theaters… propose to expend immediately more than $1,000,000 for a 2000 seat theater to replace the Dome Theatre destroyed by the recent conflagration….”

The Los Angeles Times of 4/9/1924 ran an article about the new theater, saying “Work will be started tomorrow.” Then, an article in the Santa Monica Outlook of 6/30/1924 says “Thousands welcome new Dome Theater at Ocean Park.” That must be a record construction time. They were probably anxious to get the place open before the height of the summer season, and start making back that huge sum they spent on it.

There are also mentions of the Dome in SB&C issue 2/21/1936, saying that Clifford Balch had made plans for alterations to this theater.

Joe Vogel
Joe Vogel commented about Starland Theatre on Dec 5, 2004 at 7:18 am

Los Angeles is the correct location for this theater. No part of North Broadway is in the Highland Park district of Los Angeles. It runs from downtown, past Chinatown, skirts the eastern edge of Elysian Park, crosses the Los Angeles river, bends eastward and runs through the Lincoln Heights district of the city, ending at Mission Road, a few blocks south of that street’s intersection with Soto Street. If it actually ran northward, it would reach Highland Park, but it becomes and east-west street and heads instead toward the El Sereno district.

Joe Vogel
Joe Vogel commented about Tally's Electric Theatre on Dec 5, 2004 at 3:46 am

The Broadway Theatre in the 400 block was called Tally’s “New” Broadway, because he had an earlier Tally’s Broadway Theater in the 800 block. That theater was demolished in 1929, to make way for an expansion of the May Company Department Store.

Joe Vogel
Joe Vogel commented about Linda Lea Theatre on Dec 5, 2004 at 3:15 am

The Linda Lea was opened as the Arrow Theater, at 251 S. Main Street. The architect was John Kunst, and the original owner was a Mr. George Carpenter. The plans were for a theater to seat 500 people, and two stores. This information is from the announcement of the completion of the plans in Southwest Builder and Contractor issue of 9/19/1924. The listing of the contracts for construction were published in SB&C issue of 10/17/1924.

Joe Vogel
Joe Vogel commented about Princess Theatre on Dec 5, 2004 at 2:52 am

This theater was listed for the first time in the Los Angeles City Directory of 1926, at 6107 S. Main Street. The Southwest Builder and Contractor issue of 5/23/1924 makes this announcement about it: “Lawrence McConville… has completed plans and has the contract to construct a store and theater building at the corner of 61st and Main streets for J.A. Piuma; it will have seating for 800 people and there will be 2 stores… cost $35,000.”

Joe Vogel
Joe Vogel commented about Bill Robinson Theatre on Dec 4, 2004 at 8:32 pm

The lively entertainment district which once thrived on Central Avenue was entirely gone by the 1970s. The neighborhood had grown very poor by then, and had been deserted even by the chain drug stores and markets. A few historic buildings remained, but the place was dispirited and dangerous. It’s probably best that you didn’t go exploring there at that time.

Joe Vogel
Joe Vogel commented about Aloha Theatre on Dec 4, 2004 at 8:23 pm

I know that some Los Angeles area neighborhood movie houses did close down for a while during the depression years, and were then re-opened as the economy recovered in the early 1940s, often renovated and given new names. It seems likely enough that the Circle was among them. (But then, so might the Aloha. Is it certain that it was built in the 1940s, or could it have been an older theater operated earlier under another name?) But it does look as though the Century is a more likely candidate for being the theater designed by Smith. Yet, that 1925 opening date for the Circle-without-address seems a bit late for a theater designed in 1921. It usually took less than a year to build and open a small neighborhood theater in those days.

(I don’t know why I appended “Fox” to West Coast in that first comment- it was still just West Coast in those days.)

Something that annoys me no end is the knowledge that, until I was about five or six years old, we frequently drove along that stretch of Broadway while on the way to visit various relatives who lived in the southern section of the city. Then we began using the new Harbor Freeway, and seldom traveled Broadway again. If that freeway had opened a few years later, I’d probably have a clear memory of the neighborhood with which I could connect some of these theater locations.

Joe Vogel
Joe Vogel commented about Bill Robinson Theatre on Dec 4, 2004 at 7:52 pm

I notice that, directly under their listing of the Casino, the have a theater called the “Cirole.” I wonder if that could be a misspelling of “Circle?” There was definitely a Circle Theater in Los Angeles in that era, also designed by Smith, located at 60th and Moneta Avenue (later renamed South Broadway.)

And, on the subject of coincidence, before I got your reply here, I had minutes before made a comment about the Circle on the Cinema Treasures entry for the Aloha Theater, at 60th and Broadway, which may in fact have been the Circle.

As for the address coincidence on Central Avenue, many of the neighborhood theaters built in Los Angeles in that era were of a fairly standard form, with a couple of shops either side of the lobby entrance, and sometimes a door to an upper floor of offices or apartments. A great many theaters built at intersections thus had addresses ending in a number in the teens, so the odds of two theaters a block apart on the same side of a street having a number ending in 19 were probably one in five.

Joe Vogel
Joe Vogel commented about Palms Theatre on Dec 4, 2004 at 7:29 pm

I came across a photograph, in the Los Angeles Public Library photo database, of a Palms Theater in Palms, California, c1928. It is possible that this theater dates from that era. The neighborhood is quite old. My grandfather was a plastering contractor in the 1920s, and many of his jobs were in the Palms-Cheviot Hills area. It was pretty fully built up there before 1930, and could easily have supported a movie house of its own in the prosperous years before the depression, even with other theaters nearby.

Joe Vogel
Joe Vogel commented about Aloha Theatre on Dec 4, 2004 at 7:06 pm

Here’s an interesting puzzle. In the issue of Southwest Builder and Contractor for 7/29/1921 there is a notice that L.A. Smith designed a theater to be built for Fox West Coast at 60th and Moneta Avenue (the former name of South Broadway.) The theater was named the Circle. It is described as a one story brick building, containing six shops and a theater to seat 900.

The question is, does this article refer to the Aloha, at 6010 Broadway, or to the now-demolished Century, across the street at 6013? If there were no theaters on the northern corners of that intersection, though, one or the other of these two had to be the work of L.A. Smith. Perhaps a reference can be found to one or the other under the earlier name, maybe in a Fox West Coast theater listing or some such.

Joe Vogel
Joe Vogel commented about Bill Robinson Theatre on Dec 4, 2004 at 6:43 pm

In the L.A. Library’s online California Index, I have come across many references to theaters designed by L.A. Smith in the early-mid 1920s, but the index doesn’t always reveal their later names, and usually doesn’t give the exact street address. I’ve been trying to match them up with theaters listed here, and have succeeded with a few, but there are more that I haven’t been able to connect. I think that some of them aren’t listed here at all, especially those on the south side of town. I wish I could get ahold of the periodicals from which the information was taken themselves, instead of just these scans of library index cards.

But Smith was a remarkably prolific architect in those years. I have seen references to at least two dozen theaters he designed between 1920 and 1926. Significantly, there is a reference to a theater at 43rd and Central which he designed , originally called the Casino, owned by an investor named J.V. Akey, and leased to West Coast Theaters. (This information all comes from the June 17th, 1921 issue of Southwest Builder and Contractor.) This has made me wonder if perhaps that is not a typo in the Film Daily Yearbooks from the 1950’s. It seems possible that whoever operated the Tivoli under the name Bill Robinson might have switched theaters, moving one block south sometime in the 1940s, and taken the name with them.

I remember the Bill Robinson being listed in the L.A. Times movie section well into the 1950s, at least, but unfortunately I was only ever familiar with the section of Central Avenue north of Washington Boulevard, so I have no memory of ever having seen this theater or others nearby, which were a mile or so south of Washington.

Joe Vogel
Joe Vogel commented about Metro Theatre on Dec 4, 2004 at 5:35 am

I remember that, in the early 1960s, this theater was quite well known for its ongoing concert series, Jazz at The Metro. I heard it mentioned on the local jazz radio station at the time, which I think was KBFK-FM, and it was frequently plugged in the entertainment section of The Los Angeles Times. I always intended to check it out, but never got around to it.