Boyd Theatre
30 W. Broad Street,
Bethlehem,
PA
18018
30 W. Broad Street,
Bethlehem,
PA
18018
10 people favorited this theater
Showing 26 - 48 of 48 comments
As per their website, “The Boyd Theatre is currently closed for repairs and restoration.” There is no further information. I hope this isn’t a bad sign for the Boyd.
I have no problem with the courtsey passes.I know I have handed out a few for various reasons. I am Just glad to know I wasn’t alone in what I did.Thanks Russell.Above it stated Larger Chains do this,maybe so today.I am not in the business anymore and most of us know the moviegoer today is treated much different than say 1974,when I jumped in.Thanks Russell,and Henry 41,I learned that it is the norm in the business today to ask moviegoers to leave!
The Boyd Theater is not part of a theater chain. It is locally owned, by a single family. I wouldn’t describe the offer of passes as a “bribe.” Far from it. I completely sympathize with the owners, who are trying to keep this venerable theater going in tough times. More power to them. As a matter of fact, the four passes we were given was not an attempt to get us to leave, but were tendered after we saw the movie, as we were leaving, and were intended as a courtesy because we had sat through the movie in an unheated theater on a miserable cold rainy night. I just want to set the record straight on this, as the discussion seems to have drifted a bit off topic in this regard. I’m sorry that my faulty memory has led to some inconsistency on my part in relating the experience I had at the Boyd, and I apologize to the readers of this forum for any confusion I may have caused.
Gotta agree with Mike on this one. At General Cinema, at least down here in the South (Georgia), we’d never think it was okay to “bribe” a customer with passes, just so they’d go away. To me, it would give the customer the impression that our overhead was more important than them seeing the movie. Chuck, you mentioned that this would happen at the “larger theatres”, but Mike and I are talking theatres that would seat 350-400…now, that’s large enough. Don’t get me wrong, from a business standpoint, I understand the rationale, but we’re just saying that it wouldn’t have happened in our division..or region even. But……we are talking about General Cinema, who is NOT the power-broker they used to be!
Times change, At GCC usually when I closed on the WEEKDAYS iT was just the projectionist and Me .And i was on Salary.It was never told to me to ever do such a thing,nor did it enter my mind.Oh sure.there were times when I wished the movie goer had stayed home,but isn’t that the reason WE were There for Escape into the make believe world.Maybe the customer had a tough day at work. It just never entered my mind,Maybe Tisloews will spot this we came up at the same time.
I would have been Fired had I ever thought of doing that,this had to be a mom and pop operation.I know Plitt or GCC wouldn’t have done such a thing. Heck, i have played movies for one person at a 9:30 showing on a Wednesday night on the Seventh week of a opening.Never would have entered my head to do that.
Correction: my wife reminds me that we DID stay for the movie, which was Wallace and Gromit’s “Chicken Run.” So we did not get a refund, as I mistakenly stated, but we did receive the four passes. We were offered the option of a refund if we chose to leave, which we didn’t, but now that I think back on it I’m sure the staff (such as it was—-I’m guessing 2-3 incl. projectionist) would have enjoyed being able to go home on that miserable night instead of having to hang around the theater for just two patrons.
One night a few years ago my wife and I went to the Boyd for an early evening showing (forget the movie now). The weather was miserable, cold and rainy, and we were the only patrons who showed up! They hadn’t even turned the heat on, which tells you what their budget constraints were. While we were seated, but before the scheduled start time, a staff person approached us and asked whether we would accept four free passes for future use if they didn’t show the movie that night. We accepted, got a cash refund for the cost of our two tickets, and left feeling very badly for the whole sorry state of affairs. It was truly a depressing experience. We held on to those four passes for two years until they expired; not one movie came to the Boyd that we cared to see in that whole time.
At one time, the Lehigh Valley Chamber Orchestra expressed an interest in using the Boyd stage for concerts. The problem was that the air conditioning system occupied a good bit of the stage space, leaving inadequate room for any kind of production! Also, the orchestra pit has been covered/filled in, so live shows (Broadway musicals, operettas, etc.) could not be staged even if the AC were relocated. The Boyd does have dressing rooms and a fly loft, but I’m sure everything would need to be restored and re-equipped before anything besides movies could happen there. My personal opinion is that this elderly, faded beauty is just barely hanging on, and when the present owners are gone, the house will go too—-but I hope I am wrong. Milliion$$ for sports arenas and stadiums, but the arts get the shaft. Drat!
Here are photos from 1983 and 1986, respectively. I saw the 1983 film at the Goldman in Piladelphia.
http://tinyurl.com/qj6cjh
http://tinyurl.com/pgjvmz
I just went to Bethlehem today to take my parents to the new Sands Casino in the old Steelwoorks on the outskirts of town. Before we returned to New York, I took a drive through the downtown area and saw a cute little town that is trying to reenergize itself. I spotted the Boyd and it is still open; showing the latest Harry Potter film. Sad to say the the marquee is (IMO) rather dull though other posters above state that the auditorium is handsome.
It would be a wonderful step for this town to fully restore this last remaining single screen movie house to it’s former glory and use it as a performing arts center (in addition to films of course). I believe that the casino will bring lots of new business and people to the downtown area and the town can offer them more by having a restored palace.
Alexander Boyd, as of 1934, no longer owned the Boyd Theatre in Philadelphia. The Boyd in Philadelphia, by then, was owned by Warner Brothers, under the Stanley Warner Theatres division.
exterior photo from 1953:
View link
The theatre is still operating. It’s still the most affordable area theatre by far and they play a great selection of films. Hopefully the theatre will stay around for generations to come. It would be great if the city could do something to help refurbish this historic gem.
On a sad note, one of the owners, Harold Heydt, passed away Monday Sept. 22, 2008.
HOW IS THIS THEATER DOING???
The architecture style is colonial but, as indicated above, drapes cover most of the areas around the old organ lofts, the sides of the auditorium, and around the screen. The upstairs area is universally painted beige/tan. All the plaster detail is one color.
The original projection room, which requires a lengthy, angled “throw”, is still in use.
I was told that the seating capacity is 1,300 (balcony and orchestra).
This is certainly one of my favorites. One thing that strike me is the steep pitch of the orchestra seating. Admission is several dollars less than it is at the multiplexes and the concession are inexpensive. Why people don’t pack the place tells you something about the current movie-going audience. I bring my kids here so they can experience the movie palace ambience while it’s still around. My hope is that Bethlehem will eventually use the Boyd as a performing arts center. From what I’ve seen recently and what is written above, it’s screening days are numbered.
Also, the place is not as pristine as it was 5-10 years ago which indicates that there is little money for maintenance. The balcony has been roped off for a good 20 years for insurance purposes.
The Nile Theater a block west of the Boyd was torn down in the 1970s and I believe was replaced by a street extension.
Mercifully, the pedestrian mall in front of the Boyd was removed and auto traffic (Broad Street) is allowed through once again which allow patrons to be dropped off.
The plain, 70ish-looking lobby is the result of the 1966 fire.
Recent photo, a bit out of focus:
View link
I’ve visited this theater quite a number of times over the last few years. It’s a great example of a large, old downtown movie theater. From what I understand a fire destroyed the building front, including the lobby and attached storefronts in the 1970’s, although the auditorium was undamaged. This may explain the earlier comment on how the lobby “looked plain.†It was rebuilt, but certainly has a 1970 kind of feel to it.
The auditorium walls have largely been covered with long gold curtains, almost floor to ceiling. If you walk far enough toward the screen, you can turn around and see most of the balcony and the type of décor now covered by the curtains. Appears to be done in an almost early American Colonial style. I’d guess there’s about 600-700 seats on the main floor, no way to tell how many on the balcony.
When I first visited back in the early 1980’s there seemed to be more decorative lighting under the balcony in the oval coves located there. Perhaps over the years disconnected those lights or never replaced the bulbs.
Overall the theater seems to be kept in very good condition, good sound, and decent projection. Not sure how they are doing with business though since at least 2 multi-screen theaters opened in the area over the last few years.
Charles; I accept your explanation. Messages, like emails can sometimes be taken in more than one way. Many good contributors to this site have left because of petty squabbles and an unfriendly atmosphere. You are a good asset to this site as is lostmemory and the loss of either would be a loss to the theatre research community as a whole.
We should not argue we are all here to share infomation on theatres. It should not matter where it is obtained like tomscott said. I dont believe charles mean any harm either. If everyone work together we can learn much. I think this webpage would be much less without lostmemory so keep up the good work. Peace
Were there any untrue statements in lostmemory’s posting? What does it matter where the data came from so long as it is accurate. Why did you not post the link to the Boyd Theatre home page instead of the history page? Your post can be taken in different ways. Perhaps your intentions were not as I perceive them. Where the theatre data comes from is irrelevant so long as it is accurate. I am very impressed by the posts from lostmemory and I have been researching theatres for many years.
This is the homepage link for the Boyd Theatre.
http://www.theboyd.com
Lobby is very plain, but the theater itself is quite nice. Balcony still closed but the curtain looks new as do the seats. Great Dolby sound. Claims to be the only first run single screen theater in the area. Only 6 people for a Saturday night showing of The Incredibles; I would hope that the local market provides more support than this.