New Amsterdam Theatre
214 W. 42nd Street,
New York,
NY
10036
214 W. 42nd Street,
New York,
NY
10036
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First booking on 42nd Street (March 3rd, 1954)
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20th-Fox’s second CinemaScope feature had its premiere engagement in midtown at both Loew’s State and Brandt’s Globe. An exclusive two-week run in downtown Brooklyn at the RKO Albee preceded the 67-theatre saturation.